Sunday, March 28, 2010
Cash4Gold: The deception continues
Now Cash4Gold has a new pitch (see my earlier indictment of their advertising here). They're offering a $50 "bonus" to anyone who sends in their old jewelry for a cash payment. A bonus over what? They don't tell you how they appraise the jewelry they receive. It seems very unlikely that they've actually changed the relationship between the amounts they pay and the prices of the precious metals they harvest. Rather, they've probably just decided to call the last $50 of each payment a "bonus", hoping that people who were on the fence about sending in their jewelry will now do so. Cynical.
Posted by Daniel Altman at 10:33 PM